The beginning: Kaffa, Ethiopia. Like lots of things, coffee was discovered by mistake. And we can thank an Ethiopian goat shepherd named Kaldi. It was a regular day in 850 AD out on the land with the goats in a region called Kaffa. He noticed that when they ate berries from this particular tree they became energetic and wouldn’t sleep. Kaldi, craving a little spring in his step, gave the berries a try and felt the same.